Porsche 911 Dealer Markups Starting to Drop (US Market)?

A few days ago I saw someone asking about GT3 RS availability and I mentioned this dealer contact I follow on social media. He was advertising a July US delivery slot for around $75k over MSRP. Still way too much money in my opinion but seemed lower than what most people were reporting for markups.

Today the same dealer posted that he has plenty of 911 slots open across almost every variant. No specific markup numbers mentioned but if supply is really opening up like he claims then maybe demand is cooling off.

Wondering if economic uncertainty and potential trade issues are finally making buyers think twice? Has anyone else noticed similar availability improvements recently? Or is this just normal when Porsche releases new allocation batches to dealers?

Been tracking dealer inventory through auto finance contacts. This isn’t your typical allocation cycle stuff.

It’s really a financing problem. High interest rates killed deals left and right. Someone dropping $200k cash is totally different from someone financing at 7-8%.

Seen this pattern with other luxury goods. Markups drop first, then inventory builds up, and dealers finally offer real incentives. Takes 6-9 months usually.

Your dealer’s probably sitting on cars from buyers who can’t close their deals. Smart play? Wait it out. The GT3 RS will be the same beast without the insane markup.

Markets always correct. Dealers got greedy during the shortage and now they’re paying for it. When money’s tight, luxury stuff gets cut first. I’ve watched this happen in other markets too. Crazy markups never stick around forever. People who waited are winning while the ones who paid peak prices are getting hammered on depreciation. Sure, allocation timing might play a role, but when cars sit on lots it usually means demand tanked. Nobody wants to blow cash on toys when the economy’s shaky.

Currency swings are making luxury buys way riskier right now. Dollar drops against the euro, import costs spike, and dealers can tell buyers are spooked about timing.

I’ve seen this in other markets - uncertainty kills premium demand fast. People just sit on cash instead of making big purchases.

Smart buyers wait for clearer signals before dropping serious money.

Trade tensions are definitely hitting luxury imports harder. Dealers are probably scrambling since buyers worry about future tariff costs.

Currency pairs do the same thing when trade policy shifts.